Why are clocks in pictures commonly set to 10:10? From Mental Floss:
First things first, let’s get the myths out of the way. There are
plenty of people out there who think that clocks in advertisements and
in-store displays are set this way memorialize Abraham Lincoln/John F.
Kennedy/Martin Luther King Jr. because that was the time at which they
were shot or died. In reality, Lincoln was shot at 10:15 p.m., and died
the next morning at 7:22 a.m.,
The real reason for the setting? Aesthetics. The 10:10 position gives the clock or watch a number of benefits:
• The arrangement of the hands is symmetrical, which people generally find more pleasant than asymmetry, making the product more appealing to customers.
• The manufacturer’s logo, usually in the center of the face under the 12, is not only visible, but nicely framed by the hands.
• Additional elements on the face (like date windows and secondary dials), usually placed near the 3, 6, or 9, won’t be obscured.
According to the folks at Timex (who set their products at 10:09:36 exactly), the standard setting used to be 8:20, but this made the face look like it was frowning. To make the products look “happier,” the setting was flipped into a smile (occasionally, you’ll still see the 8:20 setting on some clocks or watches where the manufacturer’s logo is at bottom of the face above the 6).
Question: Had you heard any of these myths before?